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Archive for the ‘Competitive Advantage’ Category

Oct 24, 2019

Thoughtful Thursdays – Do you really know what makes you different?

Differentiating yourself from the competition is often easier to say than do. Life is like that – doing is tougher than saying. Have you considered that you can be the difference? Making a habit of… Read More

Apr 4, 2019

Thoughtful Thursdays – Call in depth

Today’s Thoughtful Thursdays sales tip is about calling in depth. Getting to know as many people as you can at your customer can result in a competitive advantage for you. Many times we rely on… Read More

Nov 16, 2017

Thoughtful Thursdays – A lower price may get your foot in the door

Today’s Thoughtful Thursdays sales topic is about not letting your foot get it stuck in the low price door. It is a common to employ a price strategy to get the to get a prospects… Read More

Sep 7, 2017

Thoughtful Thursdays – Are you good or better?

Sometimes all you need to close a sale is to be good. Today’s sales thought is about being good and taking up a level to better. At some point better becomes the norm and it… Read More

Aug 4, 2016

Thoughtful Thursdays – Your customer says the competition is offering a lower price

You are having a good day, sales are good and you are looking forward to the coming weekend. A call comes in from one of your best customers and your contact tells you that your competitor has offered… Read More