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Archive for the ‘Thoughtful Thursdays’ Category

Jun 20, 2013

Thoughtful Thursdays – People buy from people they like…

… how do you want to be liked? The easiest way to be liked by your customers is to give them a deal. The easiest and therefore the most tempting. Today’s people buy from people… Read More

Jun 13, 2013

Thoughtful Thursdays – People buy from people they like…

…all things being equal. That is the rub, all things being equal. Today’s thought is about making things equal –  leveling an uneven playing field. There are any number of ways to accomplish this. The… Read More

Jun 6, 2013

Thoughtful Thursdays – Singing the sales blues?

A recent article in the Globe and Mail  about a sales challenge caused me to recall a post I made a couple of years ago and motivated me to dig it up for today’s Thoughtful… Read More

May 30, 2013

Thoughtful Thursdays – Follow the plan… oh you don’t have one?

Each sales call you make should lead to the next one, in time resulting a successful sale. When a potential customer is kind enough to give their time to meet with you, it is your responsibility… Read More

May 23, 2013

Thoughtful Thursdays – A cold sales call – there is no such thing

I posted on the subject of cold sales calls a couple of years ago and it continues to be common subject matter with my clients. I dug up the original post, mad a few edits… Read More