Thoughtful Thursdays – A new normal?
If you are not used to it yet, it may be a good idea to accept that the way of making sales calls is not going back to the way it was, anytime soon.
Online and telephone retail sales with curbside pickup are becoming and accepted way to shop. Courrier businesses are booming and having difficulty keeping up with the demand.
In person business to business sales calls are becoming rare.
One thing that has not changed are the basic elements of the sales process. The way in which the steps are executed may be different.
Internet based methods of communicating are replacing the in person face to face call. Webinars have become a common venue for networking. When will the next trade show be, and will you attend?
Amid the difficult times, many businesses have found that home based offices for their employees is here to stay. Cutting overhead is the order of the day.
The time is now to review your sales tactics and adapt them to the situation the pandemic has given us to work in. Remember that the basics of making a sale remain constant.
- Confirmed need
- Demonstrated value
- Competitive advantage
- Ability to supply on time
However you sold in the past, today it will likely be done without in person contact. Is this is the new normal?
Have a question about sales? Contact Sakanashi and Associates Inc. and I will respond.
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