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Thoughtful Thursdays – Please follow up

It is disappointing to lose a sale after using all resources at hand and doing everything possible to get the business. Not getting the business because of poor follow up is not excusable.

One of the easiest ways to shorten a sales cycle is to follow up with your customer. I have heard many reasons, none of them good, for not following up. There are many things that are not in your control, the ability to follow up is rarely on that list.

Follow up when you say you will. That means setting it up at the end of the conversation with your customer, marking the date in your calendar and doing it when that day arrives. As I have said before, each conversation leads to the next until you close the sale.

Please follow up.

Good selling,
Richard

Have a question about sales? Contact Sakanashi and Associates Inc. and I will respond.

September 20, 2018 | Sales Things that can shorten the sales cycle Thoughtful Thursdays | 0 Comments

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