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Thoughtful Thursdays – That makes me wonder

Every once in a while I experience a situation that really makes me wonder and if I had more hair on my head I would scratch it.

A long time supplier of mine recently decided to downsize their operation and as a result informed me they would like to refer my account to recommended supplier. Based on our business relationship this was not a big issue. I trusted their judgement and experience in the industry.

They provided me with the new comtact information and all was set to go.

Rather than call the new supplier, I decided to wait an see how long it took for them to contact me. My thinking was that follow up would be quick as the new supplier was taking over a new customer.

As the days past without hearing from the new supplier it made me wonder what had happened. It was not a long time, but in my experience, when a customer is referred, communication quickly follows to insure a smooth transition. There are accounts to set up and needs to be confimed.

Upon follow up I discovered there had  been a delay in transferring my information to the new supplier. I wondered what would have happened if I did not follow up. The new supplier might have lost the opportunity if I had decided to look elsewhere for another supplier.

It all worked out in the end, however it might not have.

Today’s sales thought is never to take things for granted and minimize the opportunities that might make your customer wonder. Do not leave things to chance. If your customer starts to wonder, you might lose them.

Good selling,
Richard

Have a question about sales? Contact Sakanashi and Associates Inc. and I will respond.

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