Thoughtful Thursdays – Be a sales professional
Have you ever thought about why professionals are so good at what they do?
“Good At what?”, you may ask. “At whatever they are professionals doing.” I respond. What they do is not relevant. It is how they are able to do it.
They are professionals because they are able to repeat an action or process more often than the amateur. They leave nothing to chance and practice to maintain the high level of repeatability that is necessary to be at the top of their game. Not only are they able to repeat what they do, they are able to react to unanticipated changes. They take nothing for granted. Most have coaches and/or advisors to provide objective feedback and advice.
The next time you see your favourite sports person, or musician, or dancer, or fashion designer, or craftsperson or… you get the point. Think about their ability to reproduce what they do time and time again. Now apply that to your day to day sales activities. Think of your most difficult and rewarding closes. They are the ones that likely used all your resourcefulness and pinpoint execution. That is what you want to do for every sales opportunity.
Treat each qualified prospect as the pinnacle of your career to date and I’ll wager you close more sales faster and shorten your sales cycle.
Good selling,
Richard
Have a question about sales? Contact me and I will respond.
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