{"id":3835,"date":"2019-08-01T08:00:08","date_gmt":"2019-08-01T12:00:08","guid":{"rendered":"http:\/\/sakanashiandassociates.com\/blog\/?p=3835"},"modified":"2019-08-01T20:04:27","modified_gmt":"2019-08-02T00:04:27","slug":"thoughtful-thursdays-change-is-tough","status":"publish","type":"post","link":"https:\/\/sakanashiandassociates.com\/blog\/2019\/08\/01\/thoughtful-thursdays-change-is-tough\/","title":{"rendered":"Thoughtful Thursdays &#8211; Change is tough"},"content":{"rendered":"\n<p>Change is tough.<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Tough to initiate<\/li><li>Tough to execute<\/li><li>Tough to maintain<\/li><\/ul>\n\n\n\n<p>And consequently, tough to sell.<\/p>\n\n\n\n<p>Often hidden, a common sales barrier is resistance to change. The inherent risks to change can trump most value propostions.<\/p>\n\n\n\n<p>The successful sales professional recognizes the cost of change and complements their value selling process with a plan to help their prospects buy into the process to initiate change.<\/p>\n\n\n\n<p>The plan may include presentations to upper level management or discusions with their key contacts to help initiate their internal process of making a change in supliers.<\/p>\n\n\n\n<p>The value of your products and services alone may not be enough to convince your prospect to change. Making it easier for them to say yes adds incremental value.<\/p>\n\n\n\n<p>Good selling,<br>Richard<\/p>\n\n\n\n<p>Have a question about sales? <a href=\"http:\/\/www.sakanashiandassociates.com\/contact\" target=\"_blank\" rel=\"noreferrer noopener\">Contact Sakanashi and Associates Inc.<\/a> and I will be happy to respond.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Change is tough. Tough to initiate Tough to execute Tough to maintain And consequently, tough to sell. Often hidden, a common sales barrier is resistance to change. The inherent risks to change can trump most&#8230; <a href=\"https:\/\/sakanashiandassociates.com\/blog\/2019\/08\/01\/thoughtful-thursdays-change-is-tough\/\">Read More<\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[15,3,7,6],"tags":[60,73,81,45],"class_list":["post-3835","post","type-post","status-publish","format-standard","hentry","category-sales","category-thoughtful-thursdays","category-value-proposition","category-value-selling","tag-sales-2","tag-thoughtful-thursdays","tag-value-proposition","tag-value-selling-2"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/sakanashiandassociates.com\/blog\/wp-json\/wp\/v2\/posts\/3835","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sakanashiandassociates.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sakanashiandassociates.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sakanashiandassociates.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/sakanashiandassociates.com\/blog\/wp-json\/wp\/v2\/comments?post=3835"}],"version-history":[{"count":4,"href":"https:\/\/sakanashiandassociates.com\/blog\/wp-json\/wp\/v2\/posts\/3835\/revisions"}],"predecessor-version":[{"id":3839,"href":"https:\/\/sakanashiandassociates.com\/blog\/wp-json\/wp\/v2\/posts\/3835\/revisions\/3839"}],"wp:attachment":[{"href":"https:\/\/sakanashiandassociates.com\/blog\/wp-json\/wp\/v2\/media?parent=3835"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sakanashiandassociates.com\/blog\/wp-json\/wp\/v2\/categories?post=3835"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sakanashiandassociates.com\/blog\/wp-json\/wp\/v2\/tags?post=3835"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}