{"id":1227,"date":"2014-06-26T08:00:02","date_gmt":"2014-06-26T12:00:02","guid":{"rendered":"http:\/\/sakanashiandassociates.com\/blog\/?p=1227"},"modified":"2019-04-03T08:43:23","modified_gmt":"2019-04-03T12:43:23","slug":"thoughtful-thursdays-your-higher-price-doesnt-necessarily-make-it-more-expensive","status":"publish","type":"post","link":"https:\/\/sakanashiandassociates.com\/blog\/2014\/06\/26\/thoughtful-thursdays-your-higher-price-doesnt-necessarily-make-it-more-expensive\/","title":{"rendered":"Thoughtful Thursdays &#8211; Your higher price doesn&#8217;t necessarily make it more expensive"},"content":{"rendered":"<p>Before making any decisions about reducing your price to address a price, quantify the value the&nbsp;product brings to your customer.<\/p>\n<ul>\n<li>If your product increases productivity, put a dollar value on the added capacity.<\/li>\n<li>If&nbsp;your product lasts longer, put a dollar value on the reduced handling, fewer orders, reduced labour<\/li>\n<li>If your product saves time, put a dollar value on the time saved<\/li>\n<\/ul>\n<p>Next, demonstrate that value to your prospect. Your higher price may in fact be less expensive when taking a holistic point of view.<\/p>\n<p>Be prepared to take your value discussions to higher levels if your contact is measured solely on material costs. You may need to talk to the people whose responsibility&nbsp;includes&nbsp;looking at the bigger picture. the ones who consider systems savings versus individual items.<\/p>\n<p>Be sure you are being compared on value, not only&nbsp;the price.<\/p>\n<p>Good selling,<br \/>\nRichard<\/p>\n<p>Have a question about sales? <a title=\"Contact Sakanashi and Associates Inc.\" href=\"http:\/\/www.sakanashiandassociates.com\/contact\" target=\"_blank\" rel=\"noopener noreferrer\">Contact me <\/a>and I will respond.<\/p>\n<p>Please share Thoughtful Thursdays posts with people you feel may find the topic interesting and helpful.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Before making any decisions about reducing your price to address a price, quantify the value the&nbsp;product brings to your customer. If your product increases productivity, put a dollar value on the added capacity. If&nbsp;your product&#8230; <a href=\"https:\/\/sakanashiandassociates.com\/blog\/2014\/06\/26\/thoughtful-thursdays-your-higher-price-doesnt-necessarily-make-it-more-expensive\/\">Read More<\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[15,8,3,6],"tags":[60,47,73,45],"class_list":["post-1227","post","type-post","status-publish","format-standard","hentry","category-sales","category-selling-skills","category-thoughtful-thursdays","category-value-selling","tag-sales-2","tag-selling-skills-2","tag-thoughtful-thursdays","tag-value-selling-2"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/sakanashiandassociates.com\/blog\/wp-json\/wp\/v2\/posts\/1227","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sakanashiandassociates.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sakanashiandassociates.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sakanashiandassociates.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/sakanashiandassociates.com\/blog\/wp-json\/wp\/v2\/comments?post=1227"}],"version-history":[{"count":9,"href":"https:\/\/sakanashiandassociates.com\/blog\/wp-json\/wp\/v2\/posts\/1227\/revisions"}],"predecessor-version":[{"id":3554,"href":"https:\/\/sakanashiandassociates.com\/blog\/wp-json\/wp\/v2\/posts\/1227\/revisions\/3554"}],"wp:attachment":[{"href":"https:\/\/sakanashiandassociates.com\/blog\/wp-json\/wp\/v2\/media?parent=1227"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sakanashiandassociates.com\/blog\/wp-json\/wp\/v2\/categories?post=1227"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sakanashiandassociates.com\/blog\/wp-json\/wp\/v2\/tags?post=1227"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}