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Archive for the ‘Value selling’ Category

Jul 11, 2019

Thoughful Thursdays – Stop discounting!

Do you want to be known for providing the highest value or for having the lowest price? Unless you are the lowest cost provider it is not a recommeded stratgey to be a known as… Read More

Jun 27, 2019

Thoughtful Thursdays – Demonstrate value by bringing new business to your customer

In the ever-growing competitive market, we find ourselves in these days we are challenged daily to think of innovative ways of bringing value to our customers. Bringing customers new business is a great way to… Read More

Jan 17, 2019

Thoughtful Thursdays – Is it worth it?

Today’s thought was originally posted several years ago, and continues to be valid. It is about price versus quality. I was reminded about the subject during a recent meeting with a client. I will start… Read More

Oct 12, 2017

Thoughtful Thursdays – Maintaining margins

I hear on a regular basis that it is becoming more difficult to maintain sales margins let alone grow them. Customers are well informed, competition is keen and there is always someone willing to drop… Read More

May 25, 2017

Thoughtful Thursdays – Speaking of sliced bread

“It’s the best thing since sliced bread.” We have all heard the phrase and many have probably used it. Otto Frederick Rohwedder invented the bread slicing machine and packaging machine around 1912 and introduced it… Read More