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Thoughtful Thursdays – Worth repeating again on cold calling

The recent cold snap we experienced in the Greater Toronto Area (GTA) reminded me of a post on cold calling that is worth repeating again.

There are many views on the subject of cold calling. When talking sales, I do not consider any planned call ‘cold’

The situation may involve calling someone who you have not talked to previously. However, there is a belief they may be interested in the products and/or services that are being offered. It is not a call out of the blue, but an insightful targeted response to research conducted and analyzed that identifies businesses that are most likely to be your newest customers.

Here are a few tips when making those cold calls:

These are tips that apply to making all sales calls. In my books there is no such thing as a cold sales call.

Get out there and start helping.

Good selling,

Have a question about sales? Contact Sakanashi and Associates Inc. and I will respond.

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